Brick Paver Fundraising Campaign Tips - Ceramica Inc.
As your organization begins exploring the potential of engraved brick fundraising, or even if your organization is just continuing your long term custom brick engraving campaign Ceramica Inc is always here to give you the most beneficial advice possible.
Below is some general fundraising advice to help plug all possible leaks in your brick fund raising campaign.
General Fundraising
1) Test everything- test all elements of your campaign before actually implementing them (including these tips)
Do not simply react to the economy or changes in your market just because others are.
2) Offer choices when donors say they can not afford to support your cause- Give donors options to give a minimal amount if they are unable to fully support your cause. After all some is always better than nothing.
3)Call and thank former donors to your organization as a way to open up potential networks to increase the success of your engraved brick fundraising campaign.
Newsletters
1) In each issue of your organizations newsletter make sure to allude to the upcoming engraved brick fundraising campaign, and the results that you expect to achieve. It is also sometimes useful to break up the amount to how much support you need from each member as this will minimize the number and all them to become engaged with their own manageable amount of the custom brick engraving campaign.
2) Survey your donors to find out which aspect of the name brick pavers campaign interests them the most. It is important to know whether the cause, the actual walkway or wall is more important to the individuals you are fundraising to. This can also help you to better position your engraved brick fund raiser to be better suited to the members and potential supports of your organizations missions.
New donors
1) Always make sure to give first time givers a reciept and thank you note for their gift. It does not matter how small their gift is, as engraved brick fundraising is all about long term commitments.
2) Consider giving a small, mission-appropriate premium- a bookmark or car decal for example- for donors who give second gifts within a certain number of days. Promote this with a small insert in the first reciept & thank you note.
Online
1) Have one person- prefferably experienced with fundraising- in charge of your total on-line presence.
2)Promote reasons to go to your website in your newsletter and marketing materials.
3) Make sure that online giving is secure, easy to find, and easy to use.
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